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Maruti Simplified Purchase Orders with Smart Sales App

With VLink’s custom Auto Parts Smart Sales App, Maruti streamlined its distributor purchase order process, enabled real-time data synchronization, and empowered sales executives.

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About the Client

Maruti Suzuki is India’s leading automotive manufacturer, widely recognized for delivering reliable and innovative vehicles to millions of customers. With an extensive distribution network across the country, Maruti needed a smarter way to support its sales executives in managing genuine spare parts sales efficiently.

 

Given the complexity of purchase orders and the need for quick, accurate data access, Maruti partnered with VLink to create a solution that would boost sales productivity, improve order accuracy, and simplify inventory management.

Challenges

Modernizing Purchase Orders Through Automation

In a rapidly growing automotive market, Maruti’s sales executives were facing challenges in handling purchase orders manually. The existing process posed several inefficiencies:

  • Cumbersome paperwork slowed down sales operations

     
  • Difficulty in tracking previous and new orders

     
  • Limited visibility into real-time inventory and pricing data

     
  • Delays in communication between sales executives and distributors

     
  • Lack of centralized data storage and secure backup

     

To address these issues, Maruti needed an intelligent mobile solution to automate and simplify the end-to-end purchase order process.

Our Approach

Digitizing Sales Operations with a Cross-Platform App

VLink developed the Auto Parts Smart Sales Application on the Telerik Platform, enabling cross-platform native mobile app development. Our agile delivery model ensured quick iterations, seamless integration, and alignment with Maruti’s mobile strategy.

The app was designed to assist sales executives in every step of the order journey—from capturing new orders to verifying stock availability, collecting payments, and syncing data securely to the cloud.

The Solution

Innovations and Features Delivered

Streamlined Order Management

Sales executives can now easily create, view, and track purchase orders, reducing processing delays.

Real-Time Parts Information

The app provides detailed and updated data on genuine spare parts, including pricing and availability.

Inventory Optimization

By capturing material details directly into the database, the system helps maintain minimum inventory levels.

Integrated Payment Collection

Multiple payment methods were incorporated to simplify order closure and enhance customer convenience.

Cloud-Based Data Synchronization

All sales, customer, and order data are securely backed up and synchronized in real time.

Feedback & Customer Insights

Sales executives can capture and manage customer feedback, enabling continuous service improvement.

Results

100% digital automation

of the purchase order placement process, eliminating manual paperwork.

60% faster order processing

enabling sales executives to close deals more efficiently.

70% reduction in order errors

with real-time inventory and pricing visibility.

Technology Stack

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Next.js

Drive Growth with Smart Automation

From genuine parts to purchase orders, Maruti reimagined its sales process with VLink. You can too—with automation that scales.

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